Leaning into the momentum of Kim Jones’ first collection for Fendi, we created an invigorating and elegant experience to entice new audiences while honoring Fendi’s heritage and debuting the Fendi x Skims collaboration. Anchored by the neutral palette of the Skims line and the vibrant patterns of Fendi’s newest collection, the pop-up came to life as a dreamy, modernist take on an iconic global maison. Creamy warm hues, and state-of-the art LED technology combine for an approach that is both tech-forward and ethereal.